︎

Lumber & Hills


User Experience Design & Branding
Lumber & Hills is a outdoor brand that focuses on long-boards, and sustainable production.  This project is an ecommerce website for Lumber & Hills’ online sales.





Prototype


Here is the working prototype for the Lumber & Hills mobile ecommerce site.


A mobile site was prototyped because that is what Lumber & Hills target market uses for shopping the most.


Feel free to click and scroll around, or if you have an Adobe account visit the XD link to leave me some feedback.

 Click Here for XD link 






Branding

Lumber & Hills’ Visual Identity.

Logo



Typography





Colors

  #485A32
#B1BF50
#2E3E24
#1B1B1B   

Photography

All Lumber and Hills photography is a duotone between the two lighter greens of the brand. Lumber & Hills photography features dynamic and energetic imagery, as well as interesting patterns and textures.



Planning
 
  © 2019 Jesse Willis       ︎    ︎        Send me a message